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HubSpot CRM

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The customer platform with a genuinely free CRM

Verified reviews for HubSpot CRM

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4.3

91 reviews

  • 5
    48
  • 4
    30
  • 3
    9
  • 2
    2
  • 1
    2
Positive 86%Neutral 10%Negative 4%
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K

Katie KavanaghVerified reviewer

Founder, Farrow Ltd

LinkedIn verified
Consulting51-200 employeesUnited KingdomUsed: Less than 6 months
4.0
Reviewed on 11 January 2026

Happy but mind the cost

Brilliant platform overall. Just go in knowing the costs scale as you do.

Ease of use
4.0
Customer service
4.0
Value for money
3.0
Functionality
4.0
Pros

Reporting is clear and useful.

Cons

Gets expensive as you scale.

Was this helpful? · 35
E

Elliot BlackwoodVerified reviewer

Marketing Director

LinkedIn verified
Financial Services2-10 employeesUnited KingdomUsed: Less than 6 months
3.0
Reviewed on 7 January 2026

Powerful but pricey

It does a lot, though for a small team a chunk of it went unused while the bill grew.

Ease of use
3.0
Customer service
2.0
Functionality
3.0
Pros

Capable free tier.

Cons

Expensive as you grow.

Was this helpful? · 25
S

Sofia Clarke

CRM Manager, Linden

SaaS11-50 employeesUnited KingdomUsed: 6-12 months
5.0
Reviewed on 7 January 2026

The free tier hooked us, the platform kept us

We started on the free CRM and gradually added Sales Hub. Having marketing and sales in one place transformed our reporting.

Ease of use
5.0
Value for money
5.0
Functionality
5.0
Pros

Huge ecosystem of partners, templates and integrations.

Cons

Some tools are locked behind higher plans.

Was this helpful? · 34
H

Hannah Osei

Sales Manager, Linden Partners

Real Estate1 employeesUnited KingdomUsed: 6-12 months
5.0
Reviewed on 5 January 2026

Best platform for a scaling team

Sequences and automation took a mountain of manual follow up off the team. The reporting is genuinely useful.

Ease of use
5.0
Customer service
5.0
Value for money
5.0
Functionality
5.0
Pros

Sequences and automation are excellent.

Cons

Onboarding the advanced features takes time.

Was this helpful? · 8
N

Natalie CarterVerified reviewer

Managing Director, Danebridge Associates

LinkedIn verified
Agency11-50 employeesUnited KingdomUsed: 1-2 years
4.0
Reviewed on 22 December 2025

Happy but mind the cost

The automation and reporting are excellent. Value dips as your contact count climbs.

Ease of use
4.0
Customer service
4.0
Value for money
3.0
Functionality
4.0
Pros

Strong UK partner network.

Cons

Contact based pricing adds up.

Was this helpful? · 42
C

Chris Carter

Managing Director, Mersey Partners

Real Estate501-1000 employeesUnited KingdomUsed: 2+ years
5.0
Reviewed on 19 December 2025

Automation that actually saves time

The free tier is a proper CRM, not a teaser. We ran on it for a year before we needed to pay a penny.

Ease of use
5.0
Customer service
5.0
Value for money
5.0
Functionality
5.0
Pros

Sequences and automation are excellent.

Cons

Some tools are locked behind higher plans.

Was this helpful? · 41

HubSpot Response— responded on 19 December 2025

Thank you for the feedback and for growing with HubSpot.

D

David Foster

Sales Director, Hartley Associates

Wholesale1 employeesUnited KingdomUsed: 6-12 months
5.0
Reviewed on 5 December 2025

Our whole funnel lives here

Sequences and automation took a mountain of manual follow up off the team. The reporting is genuinely useful.

Ease of use
5.0
Customer service
5.0
Value for money
5.0
Functionality
5.0
Pros

The free core CRM is genuinely capable.

Cons

Some tools are locked behind higher plans.

Was this helpful? · 36
S

Sofia SharmaVerified reviewer

Marketing Manager, Hollybush Services

LinkedIn verified
Consulting11-50 employeesUnited KingdomUsed: 1-2 years
5.0
Reviewed on 26 October 2025

Scaled with us beautifully

We started on the free CRM and gradually added Sales Hub. Having marketing and sales in one place transformed our reporting.

Ease of use
5.0
Customer service
5.0
Value for money
4.0
Functionality
5.0
Pros

Sequences and automation are excellent.

Cons

Onboarding the advanced features takes time.

Was this helpful? · 17
E

Ellie Campbell

Marketing Manager, Pennine Consulting

Media Production11-50 employeesUnited KingdomUsed: 6-12 months
5.0
Reviewed on 9 October 2025

Automation that actually saves time

The free tier is a proper CRM, not a teaser. We ran on it for a year before we needed to pay a penny.

Ease of use
5.0
Customer service
5.0
Value for money
5.0
Functionality
5.0
Pros

It scales from tiny to large without a migration.

Cons

It is a lot of platform if you only want a simple CRM.

Was this helpful? · 12
C

Charlotte CarterVerified reviewer

Demand Generation Manager, Whitfield

LinkedIn verified
Marketing and Advertising1 employeesUnited KingdomUsed: 2+ years
5.0
Reviewed on 4 October 2025

Brilliant all in one

It grew with us from a two person startup to a proper sales team without us ever switching tools.

Ease of use
5.0
Value for money
5.0
Functionality
5.0
Pros

The free core CRM is genuinely capable.

Cons

It is a lot of platform if you only want a simple CRM.

Was this helpful? · 15

HubSpot Response— responded on 4 October 2025

Thank you for the feedback and for growing with HubSpot.